Jacaranda FM by Martin Myburgh
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+ By Martin Myburgh
Don't forget to also try the light-weight minimalist version; Jacaranda xFM also available on the store at http://j.mp/upmovetothebeat - have fun!
Jacaranda FM is South Africa’s top independent radio station - gladly serving South Africa & the rest of the listening world and the story goes:
Jacaranda FM, previously known as Jacaranda 94.2, is a commercial South African radio station, broadcasting in English and Afrikaans, with a toeprint that covers Gauteng, Limpopo, Mpumalanga and the North West Province and boasts an audience of more than 2 million. The station's format is mainstream adult contemporary with programming constructed around a playlist of popular music from the 80's, 90's and now, as well as interactive digital features woven into daily programming.
According to official numbers from the South African Advertising Research Foundation released in 2010, Jacaranda FM is the no.1 station among Afrikaans home language consumers in Gauteng province. Gauteng is South Africa's economic powerhouse and home to the vast majority of the country's economically active population.
The station started broadcasting at midnight on 1 January 1986 during a special outside broadcast from a New Year's Eve ball in the Pretoria City Hall. Radio Jakaranda/Radio Jacaranda was established as a result of the restructuring of the South African Broadcasting Corporation's regional radio portfolio following their decision to discontinue the popular Springbok Radio on 31 December 1985.
The original three regional services, Radio Good Hope, Radio Port Natal and Radio Highveld were expanded with three new services - Radio Jacaranda, Radio Oranje and Radio Algoa. Jacaranda's transmitting signal was upgraded to stereo in 1990 - coupled with a name change to Jakaranda Stereo/Jacaranda Stereo. In 1994, the name was changed again to Jacaranda 94-97.
The original location was Studio RS9 at SABC Northern Transvaal Broadcasting Services in Weavind Park, Pretoria until a move to a highly visible location next to the N1 Ben Schoeman Freeway on Samrand Avenue, Centurion, when the station was privatised in 1997 - and renamed "Jacaranda 94.2 - More Music, More Stars/Meer Musiek, Meer Sterre". In 1999, the payoff line changed to "Your Soothing Companion/Jou Streler Speler", and currently is "Life's Greatest Hits".
Tags: wwwligwalagwala, www.ligwalagwala fm.co.za.
Jacaranda FM Branding
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