Shop Ethical!

Shop Ethical!

1,000 - 5,000 downloads

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The SHOP ETHICAL! app gives you the low-down on the environmental and social record of companies behind common brands you buy in Australian supermarkets and beyond. Shop at the supermarket with a clear conscience!

The most popular digital guide to ethical shopping in Australia, Shop Ethical! has been completely redesigned to provide consumers with the easiest way to make informed purchasing decisions.

The Shop Ethical! app features the most up to date data from the Shop Ethical! website.
Free data updates are released every 3 months or so, which can be downloaded over the air without requiring an app update.

Shop Ethical! builds on the success of previous editions with thousands of downloads already and 110,000 copies of the printed guide in the hands of Australian consumers.
The Shop Ethical! app provides consumers instant access to over 4,000 products with related company information and lets them make an informed and ethical decision whenever they shop.

By shopping ethically consumers can send a strong message for change and help support the practices that make our world a better place to live in.

The Shop Ethical! app uses the latest data from the Shop Ethical! website ( and is also available as a book. Company ratings are based on information gathered from over 30 sources including the work of organisations such as Greenpeace, Choose Cruelty Free, WWF, Free2Work and Friends of the Earth.

Shop Ethical! is a collaboration between the Ethical Consumer Group and Outware Mobile.


Best app I have, I use it daily and it's changed the way I see the world.
Emma, VIC

Simply, "Thank you." I am so grateful that you have done all the hard work, so that lazy/tired/child-distracted mothers like me can confidently tell their whining 8 year olds "no, we are not buying that, because the people who will get our money hurt other people and/or animals". I have always wanted this information but have never had the spare energy to go and find it myself. You have done a brilliant job. Please let me know if you have a panel of testers or proof readers which requires more members, or any other way in which I can contribute to your efforts from home while Miss 8 sleeps. I have been forwarding your "tell a friend" message onto everyone I know who has an Android phone.
Annie, Boronia, VIC

AWESOME app!! Thanks guys. I'm a naturopath that tries to educate my patients on the benefits of ethical shopping and living sustainably. Will definitely be recommending this app to my patients. Great work!
Elise, Vic

Thank you big time for this app!! It's so easy to use at the supermarket and clarifies so many of the issues surrounding products and companies, making the weekly shop fit better with my conscience. My kids are also able to look and see if their favourite things are positive or negative and can make their own ethical shopping decisions. Brilliant!!!
Sara, Canberra

Tags: irefer vic.

Recently changed in this version

New look!
New Feature - Products tab in company profiles
Improved navigation - slide from left to show menu
Important Issues navigation changes

Major data update, including:
• 50 new company profiles
• 200+ new product listings
• New category - Retail
• Assessment data updated
• New product type - Tomato/BBQ Sauce
• Ownership changes updated, including David Jones, Peters Ice Cream, Black Swan, Beam, Gloria Jeans and Harvey Fresh.
• Plus heaps more minor updates

Comments and ratings for Shop Ethical!
  • (77 stars)

    by Steff Fenton on 23/06/2014

    I love this app but the Android version is less user friendly than iPhone - incorporate a search bar at top to look for specific brands and products.

  • (77 stars)

    by Mimi Marie on 21/06/2014


  • (77 stars)

    by claire birks on 14/06/2014

    I loved all the features and categories and the extensive research conducted for each category

  • (77 stars)

    by David White on 13/06/2014

    Awesome for what it does, use it every time I shop

  • (77 stars)

    by Michael Norrish on 04/06/2014

    Good app, room for improvement but information is there and very useful. You'll certainly avoid shopping for certain brands one you read the ethical summary of many big name corporations.

  • (77 stars)

    by Jacqueline Wales on 01/06/2014

    Very well organised and easy to use

  • (77 stars)

    by Jodie Ellen on 31/05/2014

    Love this app. It is so helpful and educational. I would not be without it