Pure American Pageants strive to promote the values of good self-esteem and self-confidence in women and girls of all ages. We encourage dreams and gives our ladies the tools and opportunities needed to achieve them. We strive to teach strong professional qualities so ladies can be more effective and efficient workers in the professional world. Pure American Pageants is founded on Christian beliefs. By using positive words and actions, we hope to transform lives, advocate Christian lifestyles, and aid individuals in growing a relationship with Christ. We encourage our contestants to "INSPIRE! LEAD! ACHIEVE!" and make their mark in life.