HCMS 2013

HCMS 2013

50 - 100 downloads

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Healthcare marketers have responded well to increasingly strategic demands
in recent years. Now, they have an opportunity to guide their organizations
in responding to new competitive, economic, and reform-related challenges,
• Managing the transition from volume to value
• Delivering exceptional patient experiences
• Building and maintaining a strong, differentiated brand
• Solidifying and leveraging physician relationships
• Engaging patients in wellness and healthy behaviors
• Increasing customer engagement, responsiveness, and loyalty
• Innovating for long-term success
The National Healthcare Marketing Strategies Summit is an opportunity for
healthcare marketing, planning, and strategy executives to share “best practices”
and network with colleagues.

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Initial Release

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