Leadbolt Publisher Portal
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LeadBolt (as in the verb lead) is a mobile advertising network. The company was founded in 2010 in Sydney, Australia by Dale Carr. Originally founded as a web focused CPA Network in the niche area of Content Locking, in 2011 it launched its mobile advertising platform.
LeadBolt is positioned as a provider of premium performance ad types contrasting itself with traditional banner ad networks like AdMob. LeadBolt's premium ad types include Capture Forms, Install Offers, Interstitial webpages, Surveys, Content Locks, Video Ads, Signup Forms and ads pushed to the Android notification bar. In December 2011, they launched an advanced ad format, App Wall, which needs no SDK and can be implemented within minutes. In November 2012, they launched their newest ad type, Audio Ads, which allow advertisers to advertise during app usage with minimum interruptions, similar to how radio commercials work.
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