How convince of correctness

Convince others of the correctness have every day. To get a bank loan, persuade her husband to buy a fur coat, or to compel a child to wash hands before eating. Possession of skills persuasive impact is especially important for those working with people: businessmen and executives, politicians, lawyers, salesmen and teachers. In a dialogue with the audience in a simple and vivid language audiobook teaches argued to prove and assert his innocence, describes the rules and techniques of persuasive communication. Analyzes the stages of the process of persuasion, the factors contributing to and blocking the process. Provides practical advice on overcoming psychological barriers and the choice of optimal tactics persuasive impact.