Buffer: Social Media, Twitter


Expert's review

Buffer allows users to schedule tweets and RT in order to post them in the "best time"

  • Best time to tweet
  • "Suggest a tweet" button
  • Multi-account
  • Ease of use
  • Integration with other apps and Twitter clients
  • Some minor issues

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"Tweets queued"


If you have multiple social networks that you need to manage, you might be in need of a great social media manager tool.

Buffer is here to help you achieve your goals in terms of reach and engagement with your social audience. This application helps you schedule your social media updates (Facebook, Twitter, G , Linkedin) so you don't need to worry about manually publishing anything. Keep all your accounts in just one place and go back to check the posts' performances.


Besides the scheduling features, Buffer also includes in-depth analytics so you can track your posts' behavior and success. You'll inmediately know how many people RTd, answered or liked your post without having to look further.


Every now and then, there are some performance errors that make the experience not as satisfying as it should, especially when signing in. However, the layout has definitely improved and the app has an amazing usability: essential and effective.

Original review from January 23, 2013:

First off, you need to sign up for free at http://bufferapp.com which will give you full access to this service. Buffer tracks your Twitter account to find your best time to tweet. It gives you 4 different hours along the day when your scheduled tweets will be automatically posted. You can change that hours at your whim though.

Buffer gives you other interesting statistics from "Analytics" tab, which is accessible from both the app and the web version. Besides scheduling tweets, retweets and analytics, Buffer contains other extra features worth to mention. First, the button "Suggest a tweet", which will propose you quotes, advices an other tweets by other users. You can post them automatically or schedule them. Likewise, it contains a built-in link shortener and supports multi-account.

For those looking for simplicity on tweet scheduling, this is a good choice, specially due to it provides useful statistical info about the best time to tweet. Interesting app.

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by Anna , Appszoom

Jan 23, 2013

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