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Backed by the Gucci Group. The first Stella McCartney store opened in New York's meatpacking district in 2003, followed a year later by additional shops in London and Los Angeles. 2004 saw Stella McCartney honoured with a Designer of the Year award in London.
Stella McCartney was appointed Team GB’s Creative Director by adidas - the first time in the history of the Olympic games that a leading fashion designer has designed the apparel for a country’s team across all competitions for both the Olympic and the Paralympic Games.